How do I create a Drip Sequence?

Modified on Fri, 7 Oct, 2022 at 11:33 AM

In Drive Traffic Campaigns, you have the ability to create an Email/Facebook Drip Sequence.

By definition, this means that when a contact is scheduled to receive a Drive Traffic campaign, they may continue to receive different emails/view Facebook posts depending on whether they have fully engaged in a campaign and turned into a "conversion". (You can read more about conversions HERE)

As with a lot of emails that folks receive over the course of a month, sometimes the timing of those emails/Facebook posts may be received during a time when contacts may be busy, which is why we recommend always having a drip sequence in order to maximize the results of your campaign. You can create a 30-day email campaign within an hour using the Drip Sequence tools MindFire campaign. 

Please note: it's always best practice to have different subject lines (if possible) for all your emails. If someone didn't engage with your initial email, perhaps they weren't grabbed by the subject immediately.

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